It's managed to get to one billion users without the aid of a traditional ad campaign, but the social network has now taken advantage of that milestone to try something different. Mark Zuckerberg has today introduced the company's first proper ad, a one minute and thirty second video dubbed "The Things That Connect Us" created by ad agency Wieden & Kennedy. According to Zuckerberg, the ad was made to "honor the people we serve" and "exp ress what our place is on this earth," adding that Facebook belongs to a "rich tradition of people making things that bring us together." Like chairs. See it for yourself below.
Continue reading Facebook marks one billion users by launching its first major ad
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Facebook marks one billion users by launching its first major ad originally appeared on Engadget on Thu, 04 Oct 2012 09:15:00 EDT. Please see our terms for use of feeds.
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